7 Web Site Design Mistakes To Fix - And INSTANTLY Increase Your Profits"  

With these lessons, it doesn't matter what business you are in.  It doesn't matter if you are new to computers.  It doesn't even matter if... at this moment... you can't even think of a business or product idea that you believe can make money on the Internet!


No matter what your skill level is...


YOU CAN MAKE MONEY ON THE INTERNET!


Now, let's get you started...


If you are serious about making money on the Internet, you need a web site. But it is not as simple as throwing up a web page and hoping visitors will buy whatever you are selling or even know your site exists!


Below are 7 important points that you MUST AVOID if you want your web site to be successful.


1. DO NOT TRY AND BE EVERYTHING TO EVERYONE!


There is no "mass market." Your visitors are only interested
in information that is relevant, specific and important to
their needs.  Target your offer.


Make it overwhelmingly obvious why your customer should not
go another day without your product or service.  By designing
the site around your audience (instead of your product or
service) you will achieve this automatically.


2. DO NOT TURN YOUR SITE INTO A FLEA MARKET.


By offering multiple unrelated products on your web site, you
are essentially turning your web site into a flea market and
confusing your web site visitors.  A confused visitor means a
lost sale.  Only offer more than one product on your web site
only if they are related.  i.e. Cell Phone Accessories. 


3. DO NOT USE LARGE GRAPHICS.


When a visitor comes to your web site, you have less than 20
seconds to capture their attention and convince them to stay
longer. If your graphics take 15 seconds to load, you have less
than 5 seconds left to convince potential customers to stay.


The entry page to your site should load in 5 seconds or less. 
Then you have at least a full 15 seconds to sell your customers
on the idea of exploring your offer!


4. GET RID OF THE UGLY COUNTER.


Visitors could care less how many other people have seen your
site. Rather your visitors care about how your site can help
enhance their lives, entertain them or provide valued
information to solve their problems.  Help your visitors feel
secure in their purchase by providing testimonials and feedback
from happy customers that have used your product or service.


5. DON'T ASK THEM TO ADJUST THEIR RESOLUTION.


Your visitors are not going to take the time to adjust their
browsers just to view your site.  Design your web site so that
it works properly in all of the popular browser as well as the
most common resolutions.  Your visitors should not have to do
any additional "work" to view your web site.


6. DON'T ASK THEM TO DOWNLOAD A PLUGIN.


No one will spend ten minutes downloading the plug-in to see
a cutesy message. Avoid plug-ins, with the possible exception
of Real Audio or Flash.


7. DON'T FORGET TO ASK FOR AN EMAIL.


By asking for your visitors' email addresses by offering a
newsletter or ezine on your site, you now have one of the most
powerful and cost-effective marketing tools at your fingertips -
opt-in email.  By communicating with your visitors on a regular
basis through email, providing free, quality information, they
will get to know and trust you.  By building this kind of rapport
and trust, you can sell to them again and again!


CONCLUSION: Do not underestimate any of the points that we have
just covered when designing your web site. By simply skipping
one,I guarantee that you are going to drastically reduce your
profits,if not eliminate them completely.